Toni Williams


Following a number of successful years at a large local nursery, Toni joined as a highly qualified and highly professional manager looking for something different - a nursery that didn't feel like a business or a huge crèche but instead offered that special something - the personal touch that it's hard to put your finger on. As soon as we met her we knew we had found someone to replace our wonderful and long serving former manager, Lorraine.

Toni has taken to the role incredibly well and has really helped to drive the nursery forward while retaining the special nature of Once Upon a Time.


  • NVQ Level 5 Management 
  • Level 3 qualified in Childcare
  • 8 years experience across all age groups.


I first began working with children when I was very young helping the children of the family. I knew I wanted to work in childcare and started work at a private day nursery following my A Levels. After working with 0-2 year olds and taking the equality and diversity lead and after the birth of my first son, Connor, I moved on to a fresh challenge and became manager in a large nursery in North Bristol.

Outside of work I have a love spending time with my friends. I live in North Bristol and and I love to get out and explore with my family.

I was looking for a fresh challenge and found a wonderful opportunity to run and help develop Once Upon a Time and I haven't looked back. 


Education Philosophy

I believe children are all different and there is no such thing as a one size fits all philosophy. At Once Upon  TIme we are small and personal enough to offer a truly individual childcare experience that is replicated in fewer and fewer places as we face the tide of large, 100 - 150 place nurseries that are becoming prevalent in our beautiful city.


Here at Once Upon a Time we are so proud to say that each member of staff knows every child and every parent (and vice versa) - we know about their homelife, their interests and what makes them smile and we can tailor every day to ensure we offer just what the children want and need.